• Designed A/B tests for in-game sale pop-ups and in-game cross-promotions
base on user segmentations.
• Revamped sale templates base on A/B test results and best industry practices.
Resulted in 30% increase in conversions for one of long time games.
• Re-skin sale templates for seasonal and holidays for mulitple games
• Other requests for live-ops pop-ups interstitials.
UI mock ups.
Emoji Blitz: max bet/power charge.
Genies & Gems: Season pass.

In-game Cross-Promotions.

Seasonal reskins, live-ops sale.

Illustration concepts for seasonal themes.
Sketches by me.
Final render by game artist.


• Designed A/B tests for in-game sale pop-ups and in-game cross-promotions
base on user segmentations.
• Revamped sale templates base on A/B test results and best industry practices.
Resulted in 30% increase in conversions for one of long time games.
• Re-skin sale templates for seasonal and holidays for mulitple games
• Other requests for live-ops pop-ups interstitials.











Wireframes, mock-ups, web layout, email campaigns, print ads, catalog, trade show banners, illustrations, UX consultation, information architect, icons, logos, typography, B2B and B2C designs.




